SWB

Let's break down what Mercury retrograde actually is, why so many people swear by its powers, and whether there’s any truth to all the commotion.

Whether you're a seasoned practitioner or just in it for the thrills, these films and shows are sure to cast a spell on you!

Fire, earth, water, air, and aether. The elements are ancient phenomena that represent the building blocks used to create our universe.

Whether they’re used as natural remedies, burned during rituals, or selected as ingredients for a spell, plants have been associated with witches since time immemorial.

If you’re looking for an easy, effective, and free way to calm your mind, manage stress, and feel more connected to your body, look no further than grounding.

Call it plant magic, potion-making, herbalism, or gardening; we’ll call it green witchcraft: a school of magic that draws on the power of nature.

On the eve of April 30 each year comes Walpurgis Night, a Germanic celebration of spring, fertility, and witches—as well as the Catholic Saint Walburga.

The moon, the sun, and the Earth line up in the sky for a few weeks each year and intersect during a time period called eclipse season.

Human from the waist up, fish from the waist down: The iconic mermaid has captivated human cultures around the globe for thousands of years.

Many modern witches and pagans honor Ostara or Eostre over the vernal equinox, associating her with dawn, fertility, hares, eggs, and the spring season as a whole.

Handcrafted with a unique blend of witch hazel, essential oils, plant extracts, natural alcohol, and water, our signature scented veil spray perfumes have a wide variety of uses.

Imbolc initiates a period of cleansing: sweeping out the stagnation and barrenness of winter and tilling the soil to create space for new seeds to germinate as long, sunlit days begin to dawn.