Demeter returns.

A luxurious, effortless-to-use lotion bar for those days when you just want to feel like an Earth goddess.

FREE tree print soaps!

A free gift for you! While supplies last, all orders $50+ will automatically receive one of four limited-edition tree print soap designs!

The Summer Collection.

Introducing a bundle deal featuring five summer must-haves in one steal of a set—including our brand-new premium incense blend, Goldberry!

Discover a buried treasure.

Introducing the perfect full-body soap with a one-of-a-kind crystal inside! Each handcrafted soap is all-natural, unscented, pH-balanced, and made with a mystery gemstone fated to fall into the palms of your hands...

Live with the seasons.

Our eight seasonal incenses symbolize the Wheel of the Year's eight turning points: Imbolc, Ostara, Beltane, Litha, Lammas, Mabon, Samhain, and Yule.

SWB is celebrating 10 years!

In January 2014, we began with a very simple dream—of doing right by the Earth in a bigger way. In honor of our 10th anniversary, we're committing to planting 10,000 trees in 2024.

Shop Our Bestselling Products

Non-toxic body care isn't a luxury. It's essential.

Our products were born out of our own scent and skin sensitivities. Our passion is helping other people navigate naturally through a toxic world. We believe in incense without the headaches, soap without the fillers, and skincare without the endocrine disruptors.

The Sea Witch Way

No Synthetic Fragrances

We use essential oils to create our aromas, steering clear of harmful fragrance oils.

Ingredient Transparency

The beauty industry often hides ingredients as "trade secrets". We think you deserve better.

Towards Zero Waste

We take every measure we can to eliminate waste, from production to packaging.

Certifiably Awesome

White Lodge scented veil

Home & body products without the nasties

Because you deserve better than that.

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Hands holding an oil dropper Green fairy next to stream Litha limited edition summer scent collection by the lake

it all flows downstream

Help us protect our waterways

We chose the name of the Sea Witch as a symbol of our commitment to keeping the waterways clean of toxins. We do this by creating products without environmentally-damaging ingredients and by consistently supporting environmental nonprofits.

Learn about our impact

Premium Incense to Purify Your Space